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French telemarketer, market research analyst, native French salesman.

Marketing: The lessons of Desert Storm.

Publié le 22 Mars 2017 par Alexandre Hélart

In the 90's, during Desert Storm, between 5 - 10% of the bombs dropped over Iraq were smart ones.
The smart bombs, laser guided bombs, made 90% of the damage.
Marketing goes the same way.
Use salestools.io, hunter.io, linkedin sales navigator addon, to refine raw data and identify, aim, reach the right targets.
Leave the pray and spray approach which is a waste of your time and ressources.



Linkedin sales navigator addon